For us, marketing is always a way to achieve our goals. These goals are often about increasing sales and profits. And also about creating a more stable income for the company. Marketing strategy is so often closely linked to business strategy. We build our strategies on our own experience and proven cases with our clients.
Experience is what we pride ourselves on at On Board. Specifically, CEO Ondřej Štemberk has been running a nanotechnology company for 5.5 years. He and his team created a small “garage” company into the market leader in nanotechnology in the Czech Republic. The main sales channel was its own e-shop, the company also had its own network of application centers – 30 partner branches in the Czech Republic and Slovakia.
It also started cooperation with the largest e-shops Alza.cz and Mall.cz. At Alza, the company became the second best-selling car cosmetics company. For a number of household products, they arranged sales at Hornbach and Kika. It also included its own B2B division that protected the surfaces of hydroelectric power plants, hotels, restaurants, aircraft, industrial solutions, etc. both in the Czech Republic and abroad. In 2016, the company won second place in the Innovation of the Year competition.
From all these experiences I know very well the needs of our clients.
– Ondřej Štemberk, CEO
B2B or B2C
As one of the few marketing firms, we have experience from both shores, which we often try to connect. This leads to greater sales stability for your company and is one part of sales strategies.
We help our clients with online sales, which is essential in the B2C industry today. We are also able to outsource this solution for them. At the same time, thanks to our contacts and connections, we are able to “switch on” new sales channels. We perceive that brick-and-mortar/branch sales also have their applications, which are always good to consider and include in the strategy.
In B2B, our biggest weapon is our excellent use of LinkedIn. You can start a new sales channel for your company using very low cost with high efficiency and added value. We perceive that it is in this segment that less marketing is done. Linking it specifically to sales can yield great results, if only because your competitors may not be doing it or are doing it, but incorrectly!
EXAMPLES ARE THE BEST REFERENCES
We have always believed that “showing is telling”. That’s why it’s best to start a collaboration by showing what we can do and what we have done, depending on what is relevant to the client.
So book a 30 minute online meeting directly with our CEO and his team so we can show you what you are interested in!
Contact us for a ticket
Whether you’re a small or large company dealing with minor or major issues, let us know. Together, we’ll get you started in the right direction.